Web design and branding for small businesses in Hamilton, Ontario
Welcome to Figment, your go-to solution for branding and web design services in Hamilton, Ontario. We understand that it can be tricky for small businesses to find their look, and we’re here to help.

Brand Design
Let your brand story shine through visual design. Behind every great brand is a recognizable identity.
Website Development
Our favourite thing to do is to create new and accessible websites to truly represent your business.
Business Set Up
Getting started can be confusing. Let's help you set up a Google Business account and custom email.

Bringing your Hamilton small business to life with thoughtful brand and web design.
We are truly passionate about design, whether that’s creating new logos and branding materials, or developing a new website. Above all, we understand that business owners have a lot on the go, and we are committed to making our process easy for you! Communication is our specialty, transparency is a constant, and connection is what we value most.
Our Branding & Web Design Process
Chat About Goals
First, we work to understand your business goals. Our initial call and intake forms will make the process simple!
Research & Plan
Secondly, we create mood boards and concepts based on the results gathered from our chat! Once approved, the magic starts happening!
Design & Develop
Third, we start designing! The design process is where everything comes to life! We are sure to keep you updated throughout the process!
Launch & Celebrate
Finally, the day is here! It’s time to show off your business’ designs with the world! We make sure you’re launch-ready with graphics to share on social media!
Our Collection of Brands & Websites
We love our clients and their businesses so much! Check out our extended project case studies to learn more about their design journey with Figment Branding.

Meet Abby, the face behind Figment
I love design, but more importantly, I love sharing my passion for design with fellow small business owners! My least favourite phrase is “don’t judge a book by its cover” because I truly believe that presentation is everything. I can’t wait to hear all about your business and your goals! Learn more about me and about how Figment came to be.
How can we help your small business?
What services do you offer?
Figment Branding offers brand design, website design and development, and business set up. Aside from our main packages, we also are able to help with general graphic design projects. In short, if you’re not sure about something- just ask!
I am a medium sized business, can you help me?
Of course! While our services are marketed towards small businesses, we welcome businesses of all sizes! Feel free to check out our services page to determine which packages you are interested in, and then reach out!
Can you help us with social media content?
Social media is a huge aspect of business, as we all know! However, Figment Branding does not offer social media and content services. This means we will not create posts, schedule or upload them.
However, we can create custom templates on Canva for you to edit and use to create your own graphics!
Most importantly, know you can always reach out to us for more information!
Can you help us run advertisements for our business?
Unfortunately, we do not deal with running advertisements for your business. If you’re interested in having a graphic made for your ad, we can chat about that! However, as far as launching ads, we unfortunately cannot help you there! If this is something you feel is right for your business, we can recommend to you a local business that can help!
Can you help us set up our business?
Yes, we can! We can help with the following:
- purchasing a domain name
- purchasing a hosting plan/website platform
- creating and purchasing a custom business email through Google Workspace
- creating an optimized Google Business profile.
In short, this package is a great way to start off your business on the right foot!
How long do web design projects take?
Depending on the package selected, web design and development projects can take up to 8 weeks to complete. Figment Branding offers three different website packages.
- One-pager website
- Standard website
- Deep dive website
To sum up, the main difference between the packages is the number of pages, with each having different timelines.
Can I get a website designed without branding?
This is a hard question to answer! Short answer: it depends.
If you just have a logo, that is not branding. Branding must include a colour palette, fonts, and different logo variations.
We can’t design a website without branding already in place because that leads to inconsistencies, impacting your business.
Because of this, we do offer discounted services for businesses looking to invest in brand and website design.